100% Design South Africa, which runs alongside Decorex Joburg, offers a carefully curated mix of products from leading designers and brands catering to the residential, hospitality and commercial interior decor and design industries. As SA’s only international design show, it offers an exciting mix of top global design brands alongside local design stars.
Extensive marketing & media coverage across print, digital & broadcast with in excess of R187 million in marketing & PR value generated since 2014. Dedicated media partnerships ensuring widespread & impactful coverage in print & online. We provide a great digital platform across Facebook, Twitter & Instagram that we interact with to build the brand & promote exhibitors & partners. 100% Design South Africa won the AAXO ROAR Awards for BEST Social Media in 2017.
High number of Professional & trade visitors including architects, interior designers, hospitality and procurement companies & retailers. 100% Design South Africa offers exhibitors a high-calibre, promotional and business experience set up to encourage sales and industry growth where your existing and potential clients, trade and consumers alike will benefit from a creative and stimulating event. 54 000 visitors in 2017, 38% of which are trade.
Serious About Business
Targeted Business-to-Business match making service, networking functions and trade preview.
A streamlined, dynamic exhibitor portal on the website gives exhibitors a dedicated page that acts as a digital shop front where they can upload brochures and images to promote their brand to the global 100% Design South Africa audience.
As a curated show it is home to high-end exhibitors who attract top interior and retail trade visitors.
The show attracts affluent and design-savvy consumers who shop at the show.
Decor, room sets and interior designers
Furniture & Product Design
Furniture, ceramics, glassware, soft furnishings, linen, print art and artisanal design
Surfaces & Materials
Flooring, surfaces and wall panels
Office interior design, office furniture including boardroom, reception, and pause room, spatial systems, storage solutions, screens, stationary, desk top accessories, contemporary planters for commercial use, technology and acoustic control
Lighting fixtures, lamps and lighting systems
The Trade Business Programme is a service that connects members of trade, both local and international, who visit the show with exhibitors, with the aim of facilitating one-on-one meetings to cultivate new business relationships.
100% Design South Africa attracts a high level of attention and attendance from interior design trade professionals as well as members of the consumer trade and media.
This due to the fact that its exhibitors constitute the country’s leading local and interior design brands and product designers, and because the show presents a numbers of curated feature displays.
Since its inception, the show has become South Africa’s premier platform for launching new products and presenting current ranges and lines to the industry.